Customer Engagement & Loyalty

NRA Show 2018: The “Logged-In Approach” That Restaurants Need to Adopt

Spanning the size of 20 football fields, enjoyed by over 65,000 attendees, and offering thousands of the best food samples available, last month saw the biggest convention center in North America play host to the National Restaurant Association Show (NRA Show).Chicago’s McCormick Place brought together all the hospitality industry’s main players to discuss their challenges, …

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Why Personalization is Key to Customer Loyalty: 3 Steps to Foster Both

Today, it’s widely known that it’s more profitable to retain an existing customer than to acquire a new one. And many business owners are aware that personalisation plays a major role in customer retention. So while you may not know that an average repeat shopper spends an estimated 67% more than a new one, you …

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