Technology today has provided the hospitality and retail industries with an endless array of omnichannel engagement options for communicating with customers, from Tweets and push notifications to emails and face-to-face interactions. But as the ease of reaching customers has increased, so too have customer expectations regarding the quality of that communication.
Customer Engagement & Loyalty
In the restaurant world, an omnichannel experience refers to providing a cohesive experience when it comes to branding, ordering, and payment. A customer ordering online and picking up in store shouldn’t experience any hiccups caused by miscommunication between an ordering app and a restaurant, for example. It’s your job to make the entire experience seamless.
With so much affordable and comprehensive data at our fingertips, many large restaurant chains have made restaurant data analytics a priority for creating data-driven restaurants. The restaurant industry is now beginning to recognize data’s immense value to both the customer experience and to boost restaurant sales.
With the continued collapse of restaurant chains in the UK, it seems even the industry’s key players are struggling to stay afloat and retain loyal customers. The future isn’t looking too bright with forecasts suggesting that even more restaurant chains and independent brick-and-mortar stores will issue profit warnings and closures in the coming months. A …
It’s that time of year for retail, hospitality, and point-of-sale industry professionals to gather at RSPA RetailNOW 2018! The annual event brings together the leading providers in the retail technology industry, including POS resellers, software vendors, payment professionals, manufacturers and distributors, to provide plentiful opportunities for networking, education, and exploring new business relationships.
It’s summer. School’s out. And your customers seem to be taking a break as well. You decide it’s time to reel them in with a summer special. So you log in to the Como Hub to start designing your new campaign. By the time you’ve navigated to the different tabs in your control panel to …
Life in the restaurant business can be one of the most rewarding around. It can also represent something of a struggle, as the need to boost restaurant sales in the face of growing customer demands, increased competition, and rising costs of keeping a restaurant afloat are common issues surrounding today’s establishments.